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Early summer, time to enjoy in Roslagen

Experience sparkling archipelago, charming small towns, vibrant countryside and historic mills

- Are you an archipelago enthusiast or countryside lover? An action seeker? Or is it tranquillity you seek? History nerd? Visionary of the future? Are you looking for flea market or luxury? Do you dream of a summer cottage or a home for life?

Whether you're a casual visitor, a returning tourist or a proud local, you'll always find something new to discover here - in an energising place where creativity flourishes and contrasts meet. - Welcome to Roslagen!

Find your way in Roslagen

The Roslag region stretches from the archipelago in northern Stockholm along the coast and up through eastern Uppland. There are enriching industrial environments, exciting small towns, vibrant countryside and diverse archipelago to discover! Click on an area on the map to take you to information about towns and places in Roslagen!

Inspiration

Here are some not-to-be-missed events, favourite spots and places worth a detour.

Take the boat out into the archipelago!

Boat taxi, kayak or maybe a classic steamer? - Here are some tips on how to get to the islands

Family Fun in Roslagen

Guide to playful places

Farm shops & stalls

From the farmer's field to your table

Cottage, castle or hut?

Unique accommodation in Roslagen

History of use

Discover a rich cultural heritage

Flea market tour in Roslagen

Flea market guide from north to south!

CALENDAR

What's on in Roslagen? Check out the calendar of events!

See events in
Northern Roslagen

See events in
Central Roslagen

See events in
Southern Roslagen

Brave the water or bask in the sun?

Roslagen has it all – from shallow, family-friendly beaches to scenic rocky shores. Here's your guide to some of the many swimming spots just waiting to be discovered. Dive in and enjoy!

Follow us on Instagram

Want to share a beautiful place? Tag us @destinationroslagen in your picture on Instagram

🌼🇸🇪Grattis alla studenter, examensfirare

🌼🇸🇪Grattis alla studenter, examensfirare och hej nationaldag!Idag jublar vi för alla studenter i Roslagen – vilken dag! Och imorgon hissar vi flaggan för Sverige! Två festdagar på rad, och firandet fortsätter nästa vecka när skolorna ringer ut till sommarlov runt om i hela Roslagen.Sommarsäsongen står i startgroparna – caféer öppnar, badplatser lockar och bryggorna väntar. Nu börjar det på riktigt!👉 Kolla stories för tips på var du kan fira nationaldagen i Roslagen – havsnära, historiskt eller med glass i handen.(Bilden visar en glass på en brygga i Öregrund, med en roslagsflagga i – smak av sommar!)#roslagen #student2025 #skolavslutning #nationaldagen #firaisolen #säsongsstart #destinationroslagen

Thank you Stockholm Outdoor Festival @nordicoutdooradve

Thank you Stockholm Outdoor Festival @nordicoutdooradventures for a fantastic fair! We at Destination Roslagen had so much fun as exhibitors - and it was extra fun to show off our new summer brochure for the very first time! Many thanks to all the happy visitors who came by, talked about summer plans and filled up with inspiration for a wonderful Roslagen summer. The children got to try out playful activities such as island hopping in Roslagen, magnetic fishing from the ironworks (it was popular!) and guessing the animals of the countryside. Here are some glimpses from the weekend - see you out there! #destinationroslagen #roslagen #stockholmoutdoorfestival #roslagensommar #utflugsmål #upptäckroslagen #friluftsliv #stockholmarchipelagotrail #skärgårdsvandring #getoutside #thegreatoutdoors #friluftsfamilj

The countdown is on! This weekend you can find us at

The countdown is on! This weekend you will find us at Sthlm Outdoor Festival at Djurgårdsbrunn @nordicoutdooradventures - an outdoor fair with exhibitors from all over the country ⛺️ With us you can:- Discover everything Roslagen has to offer - from outdoor life and archipelago to historic mills, small town pulse, nature and culture- Get personal tips on excursions, food, shopping and accommodation from our fair hosts - on site from different parts of Roslagen- Browse our new fine folder and in the fully packed summer issue of Magasin Roslagen (a completely independent publication published by the publisher Roslagen & Co)- Try playful activities such as;- Island hopping in between archipelago islands - Magnetic fishing from the ironworks - Guessing the countryside animalsIn addition, you can win good-to-haves for life outdoors - just answer a few questions! (We'll have ponchos ready if it rains ☔️)Come by our tent - play, discover and talk about Roslagen with us! 💛#sthlmoutdoorfestival #destinationroslagen #roslagen #upptäckroslagen #friluftsliv #livetutomhus #stockholmarchipelagotrail #skärgårdsvandring #getoutside #thegreatoutdoors #friluftsfamilj #barnfamilj #adventurewithkids #utomhusäventyr #barnivildmarken

Both small and large bonfires will be lit tomorrow

Tomorrow, both small and large Valborg fires will be lit around Roslagen! Together we sing out the winter, clean away the withered last year's rice and celebrate that the light and spring are finally here. Check the municipalities' websites, local Facebook groups or this week's local newspaper.Happy Walpurgis and welcome to spring!___Tomorrow, on the last of April, we celebrate Walpurgis Night in Roslagen! Across the region, communities gather to build bonfires. We sing, celebrate, clear away the withered remains of the past year, and welcome the light after a long, dark winter - a true Swedish tradition of spring!#destinationroslagen #valborg #walpurgis #valborgsmässoafton #våriroslagen

Flowers are blooming in Roslagen! 🌸 Picture 1: Rådhusto

Now it's blooming in Roslagen!🌸 Picture 1: Rådhustorget in Östhammar is framed by cherry blossoms. (Soon the spring wind will spread flower confetti in the city centre)!🌸 Picture 2: Floral splendour outside Gamla Stadshotellet in Norrtälje (Photo: @perspectivebymattsson_ - a follow-up tip for the photo enthusiast who wants to see Roslagen from a new perspective)!🌸 Picture 3: Järnvägsparken in Åkersberga - right now the already lovely playground is a little extra magical! Three charming small towns in full spring dress - which one is your favourite?--Spring is here in Roslagen - cherry blossoms frame the streets of charming small towns, and pink flower confetti fills the air! Come experience the beauty in person! 🌸#destinationroslagen #roslagen #sakura #östhammar #rådhustorgetösthammar #norrtälje #åkersberga #järnvägsparkenåkersberga

Egg hunting in Roslagen! 🪺 Right now the hunt is on - both for Easter eggs and for the little gems that make the countryside here so vibrant and wonderful to visit: egg stalls, farm shops and charming self-service kiosks along winding roads... Ahead of the launch of our new website, we are collecting tips on just such places! Do you know of a gem? Feel free to comment or send us a DM. And have a really HAPPY EASTER!🥚🥬👩‍🌾🥕🐓🛒👨🏻‍🌾🐑🪵🚜🥔🐄🍅🫛--Right now, we're on a hunt - not just for Easter eggs, but for the hidden gems that make our vibrant countryside so charming: egg sheds, farm shops, and self-service kiosks along winding roads. Roslagen's countryside offers a genuine experience - Happy easter!#destinationroslagen #roslagen #levandelandsbygd #gårdsbutik #äggbod

Easter planning in progress! Do you need tips on what to

Easter planning in progress! Need tips on what to do this Easter? Roslagen offers art tours, flea markets, markets and cosy spring premieres. Here are some tips - from north to south.Northern Roslagen: 🐣 Easter market - celebrate Easter on Gräsö with flea markets, crafts, wool crafts and local flavours.👩🏼‍🎨 Art safari - along road 288 between Alunda and Östhammar, there is an art tour with 16 exhibitors in 7 locations - perfect for a day trip. (Look in our stories and saved highlights under "Easter", for links to exhibitors). 🎨 Art Easter - in Österbybruk, art is displayed in a historic manor environment, including in the Sadelmakarlängan, which opens for the season.🥚For children - egg hunt, children's theatre, cinema, sunflower planting and more. See Östhammar municipality's events calendar for details.Mellersta Roslagen: 🥕🍔 Easter market - on 17/4 (Maundy Thursday) Norrtelje Lanthandel invites you to a market with local producers.🛍️ Flea market & crafts - Many flea markets have opened for the season! Check out our stories and saved highlights under "Easter", where we share tips on where to find them.🎭 For kids - take part in an egg hunt, children's theatre, activity trail and geek hangout with role play and cosplay. 👉🏼 See Norrtälje municipality's events calendar.Södra Roslagen: 🐓 Rooster hunt - the annual rooster hunt is held in charming Wira Bruk - starting on Good Friday and every day until Easter Monday, a wooden rooster is hidden and children gather at 12 noon to look. 🐣 Easter crafts - on Ljusterö there will be craft activities at Museigården on Maundy Thursday from 10am to 1pm. ⛳️🍨 Golf & ice cream - the golf courses have opened for the season - maybe round off the round with a luxurious ice cream at an ice cream parlour?🐳 For children - children on holiday can try the climbing wall, do arts and crafts and swim with Flodis in Sörs swimming pool. 👉🏼 See Österåker municipality's events calendar for more.This is of course only a very small selection. For more tips - keep an eye on local Facebook groups, event calendars, adverts and newspapers. Or suggest more things to do here in the comments section! Happy Easter! 🐣🌼 #destinationroslagen #påskiroslagen #upplevroslagen #konstsafari #konstpåsk #loppis #marknad

A day spent in the stunning Roslagen archipelago,

A day spent in the stunning Roslagen archipelago, uncovering gems and meeting the locals! ⚓️⛴️-We who work with this account are currently in the middle of building the (first version of the) new website for Roslagen - texts, images and digital structure must find their place. But sometimes you need to pause the work behind the screens and get out into reality!The other day we did just that, when we got to join a day with some of the seasonal InfoPoints in Central Roslagen - dedicated entrepreneurs in well-visited places who, in addition to their own activities, also meet Roslagen's visitors with maps, brochures and many local tips.The day started with a boat trip to Tjockö where InfoPoint @obutikenochkrogenpatjocko offered a guided tour, homemade lunch and coffee from a mop. In between, a workshop was held organised by the Tourist Office in Norrtälje. Then a boat taxi was waiting with Simon from InfoPoint @roslagsevent who took us on to Gräddö, where Astrid from InfoPoint @kajakuteliv told us about her paddling trips. It was a spring day in the archipelago - filled with conversation, inspiration and salt splashes.Below we list all this season's InfoPoints in central Roslagen - but we look forward to visiting more InfoPoints during the year! Soon we will return with lists of the new InfoPoints in Northern and Southern Roslagen. Keep an eye out! #roslagen #destinationroslagen #skärgårdsliv #infopointsroslagen #tjockö #öbutikentjockö #roslagsevent #kajakuteliv #upplevroslagen@visitnorrtalje@marholmen@hotellfurusund@blidobryggabistro@nedergarden@atellet@arholmanord@lidovardshusICA Near Grisslehamn Livs@kajakuteliv@tullportsgatan1@formochsmak@roslagsevent@roslagenssjofartsmuseum@obutikenochkrogenpatjocko@gulabaten@cafechocolaterimbo@bergbygardologi